AC Convention Hall Design Tips: Optimize Comfort and Space: Fast-Track Guide to Creating the Perfect AC Convention HallSarah ThompsonNov 27, 2025Table of ContentsThermal Comfort StrategyAir Quality and VentilationLighting Layers and Glare ControlAcoustic Comfort and Speech IntelligibilitySpace Planning and Crowd FlowSeating Ergonomics and SightlinesMaterial Selection and SustainabilityPower, Data, and FlexibilityBehavioral Patterns and Wayfinding PsychologyOperations: Turnover and MaintenanceData-Backed Design DecisionsFAQTable of ContentsThermal Comfort StrategyAir Quality and VentilationLighting Layers and Glare ControlAcoustic Comfort and Speech IntelligibilitySpace Planning and Crowd FlowSeating Ergonomics and SightlinesMaterial Selection and SustainabilityPower, Data, and FlexibilityBehavioral Patterns and Wayfinding PsychologyOperations Turnover and MaintenanceData-Backed Design DecisionsFAQFree Room PlannerDesign your dream room online for free with the powerful room designer toolStart for FREEI design large halls with a simple objective: keep people comfortable and keep the program flowing. In convention settings, thermal stability, acoustic control, and clear circulation are non-negotiables. Done right, attendees stay engaged, exhibitors thrive, and operations run smoothly.Comfort is measurable. WELL v2 recommends a thermal comfort range aligned with ASHRAE 55—generally 20–24°C (68–75°F) with relative humidity between 30–60% to support most occupant expectations. Lighting should target appropriate illuminance: IES often cites ~300–500 lux for exhibit floors and ~500–1,000 lux on stages when factoring task and vertical illuminance for faces. Research from Steelcase indicates that environmental factors—temperature, lighting, and noise—significantly influence cognitive performance and satisfaction in workplace-like settings, which maps closely to convention hall use patterns.Capacity planning needs credible benchmarks. Gensler’s research underscores how spatial clarity and intuitive wayfinding improve attendee experience and reduce stress. Seating density and aisle widths affect evacuation times and ADA compliance. For lecture-style seating, a practical starting point is 0.9–1.0 m row spacing and minimum 1.8–2.4 m primary aisles; exhibit booths benefit from 3.0 m main arterials to avoid bottlenecks at peak. When the hall’s layout is complex, a room layout tool can help scenario-test crowd flow, booth geometry, and furniture clusters using a layout simulation tool.Thermal Comfort StrategyI calibrate HVAC for load variability—keynotes, breakouts, and expo hours have different occupant densities and metabolic rates. Zoning is essential; divide the hall into thermal zones tied to occupancy sensors and CO2 monitoring to modulate fresh air. Aim for RH in the 40–50% sweet spot to minimize dry-air complaints and reduce pathogen viability. Supply air diffusers should avoid dumping cold air onto seating; high-induction diffusers at 3.5–4.5 m mounting height help mix without drafts. In large halls, stratification is a risk; use destratification fans during low-load periods to maintain vertical temperature uniformity.Air Quality and VentilationI specify high-MERV filtration where the system allows, and address outdoor air via demand-controlled ventilation—keeping CO2 near 800–1,000 ppm in heavy-use windows reduces fatigue. WELL v2 supports enhanced ventilation strategies that improve perceived freshness; balance with energy recovery to avoid oversized loads. For catering areas or demo kitchens, isolate exhaust paths and provide make-up air to prevent odors drifting into breakout rooms.Lighting Layers and Glare ControlConvention halls need layered lighting. Ambient illumination at ~300–400 lux prevents fatigue; accent and vertical lighting on signage and faces (300–500 lux vertical) support legibility and camera capture. For keynote stages, target 750–1,000 lux at task level with high CRI fixtures; keep CCT between 3000–4000K for warm yet crisp skin tones. Glare control often fails when overhead arrays aren’t shielded; use wide batwing distributions, baffles, or indirect lighting to keep UG values low. IES photometric files guide selection and spacing; integrate preset scenes for keynote, expo, and cleaning modes.Acoustic Comfort and Speech IntelligibilityLarge volumes generate long reverberation times. For clear speech, RT60 around 1.2–1.8 seconds in seating zones is a workable target; expo floors can tolerate higher RT but benefit from distributed absorption. Balance absorption (ceiling clouds, fabric panels, carpet) with diffusion (ribbed or profiled walls) so the room feels lively but intelligible. Position line-array speakers to minimize spill, and consider localized sound-masking in registration or queue areas to dampen stress.Space Planning and Crowd FlowI start with anchor points: entries, registration, F&B, restrooms, emergency egress, and dock logistics. Establish a clear spine—3.0–4.0 m wide—linking major destinations. Place circulation on the perimeter of exhibit clusters to reduce cross-traffic. Wayfinding should combine high-contrast signage, predictable color coding, and consistent iconography; interaction-design principles favor recognition over recall. For rapid scenario testing of aisles, booth sizes, and seating, an interior layout planner enables quick visual checks and collision detection: room layout tool.Seating Ergonomics and SightlinesRows should maintain a 12–15° vertical viewing angle to the stage for comfort; avoid extreme lateral angles beyond ~45° for side sections. For banquet seating, leave 450–600 mm pull-back clearance behind chairs; for theater seating, I target 500–600 mm legroom depending on chair depth. Stagger rows for sightlines, and avoid placing camera tripods in primary viewing cones. ADA seating zones should offer equivalent sightlines, not relegated to far-side or back corners.Material Selection and SustainabilityDurable flooring—solution-dyed carpet tiles or polished concrete with acoustic underlayment—handles heavy carts and frequent reconfigurations. Wall finishes benefit from impact-resistant panels with removable sections for cabling changes. Opt for low-VOC materials and FSC-certified wood to support air quality and sustainability narratives. LED fixtures with high efficacy reduce cooling loads. Design for modularity: demountable partitions and reusable truss systems cut waste across event cycles.Power, Data, and FlexibilityUnderslab power grids or overhead cable trays ensure booths and AV setups have access without trip hazards. Provide redundant data drops at registration and stage wings; Wi-Fi density should anticipate thousands of concurrent devices. I coordinate with AV teams early to map rigging loads, clear heights, and blackout requirements. Storage for quick flips—chairs, stanchions, linens—should be accessible but acoustically buffered.Behavioral Patterns and Wayfinding PsychologyAttendees gravitate toward light, noise, and crowd cues. Bright, well-lit focal points draw traffic; quieter lounges with warmer CCT (2700–3000K) and soft materials invite decompression. Color psychology can nudge behavior—cool hues for transit zones, warmer palettes for networking areas. Keep registration simple: single-line serpentine queues reduce perceived wait times compared to multiple uncertain lines.Operations: Turnover and MaintenanceDesign for speed. Quick-change layouts depend on standardized furniture kits and labeled anchor points on the floor. Provide janitorial closets near F&B to control odors and spills. Build in service corridors for staff circulation, so back-of-house operations don’t conflict with attendee routes. HVAC setpoints should be event-profiled; pre-cool before doors open to handle the initial thermal shock of crowds.Data-Backed Design DecisionsI rely on WELL v2 environmental guidelines for thermal and air quality parameters, and IES illumination benchmarks for task performance and glare control. Workplace research by Steelcase connects environmental comfort to focus and collaboration, relevant to trade shows and conferences where learning and networking are key. Gensler’s research on spatial clarity reinforces investments in legible wayfinding and circulation hierarchies.Reference LinksExplore environmental guidance and research at WELL and Steelcase: WELL v2 and Steelcase Research.FAQ1. What temperature and humidity should I target for a convention hall?Keep temperature around 20–24°C (68–75°F) with RH at 40–50%. This aligns with WELL v2 thermal comfort guidance and typical ASHRAE 55 ranges, balancing comfort and energy use.2. How many lux do I need on the exhibit floor and stage?Exhibit floors generally perform well at ~300–500 lux ambient with accent on vertical surfaces for signage and faces. Stages benefit from ~750–1,000 lux for presenters and cameras, following IES-informed practices.3. What aisle widths prevent bottlenecks?Main arterials at 3.0 m or more reduce congestion during peak flows; secondary aisles can be 2.4–3.0 m depending on booth size and expected traffic. Keep clear ADA paths continuous.4. How do I reduce reverberation in large volumes?Combine ceiling clouds, fabric panels, and carpet to absorb, and add diffusive surfaces to maintain clarity. Aim for RT60 around 1.2–1.8 seconds in seated speech zones.5. What CCT should I use for different zones?Use 3000–4000K for stages and general areas for clean skin tones and alertness; 2700–3000K in lounges to promote relaxation. Keep CRI high for cameras and color fidelity.6. How can I manage temperature swings during keynotes?Deploy zoned HVAC with occupancy sensing and CO2-based ventilation. Pre-cool before doors open, and use high-induction diffusers to avoid drafts while maintaining mixing.7. What seating ergonomics improve comfort during long sessions?Maintain 12–15° vertical viewing angles, provide 500–600 mm legroom, and stagger rows for sightlines. Ensure ADA seating enjoys equivalent views, not isolated positions.8. How should I plan power and data?Use underslab grids or overhead trays to reach booths without trip hazards. Provide redundant data at registration and stage wings, and design Wi-Fi for high device density.9. How do color and layout influence behavior?Cool hues in transit zones support movement; warmer palettes encourage dwell and networking. Clear spines and high-contrast signage improve recognition and reduce decision friction.10. Is there a quick way to test different hall layouts?Leverage an interior layout planner to simulate aisles, seating blocks, and booth configurations, visualize crowd flow, and identify pinch points early: room layout tool.Start for FREEPlease check with customer service before testing new feature.Free Room PlannerDesign your dream room online for free with the powerful room designer toolStart for FREE